Profile Subaru are honored to receive the 2026 Subaru Love Promise HEART Award.

In recognition of our commitment to our customers and community.


What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place.
What is the Subaru Love Promise Community Commitment?
At Profile Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Profile Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Conway Area Humane Society, Assistance Canine Training Services (ACTS)
Mount Washington Observatory, Tin Mountain Conservation Center, Valley Pride Clean up Day
A. Crosby Kennett Middle School, Autism Society of Maine, Kennett High School, Madison Elementary School, Madison Rec Department
Kennett High School Project Graduation, Mount Washington Skating Club , Vaughan Community Services, RSVP Meals on Wheels, Carroll County Retired and Senior Volunteer Program
Jen's Friends Cancer Foundation, Starting Point Services, Gibson Center Senior Services, Memorial Hospital

Did Profile Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
Love Promise Stories from Profile Subaru
Subaru and Profile Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Subaru Loves to Care 2026 - Stacy P
Profile Subaru has once again partnered with Blood Cancer United® (formerly The Leukemia & Lymphoma Society) and Maine Health Memorial Hospital through the Subaru Loves to Care® initiative. This partnership has involved delivering blankets, and messages of hope- filled out by employees and customers of Profile Subaru, to cancer patients. On July 8th, 2026, Profile Subaru personally delivered 80 blankets and messages of hope to the staff of the hospital so that they could then deliver them more privately to patients. Profile Subaru is happy to foster this relationship in our community and looks forward to many more years of showing our support.
Profile Subaru and Blood Cancer United Deliver Blankets and Messages of Hope to MaineHealth Memorial - Julia D
On Wednesday, July 8, the Blood Cancer United New England Chapter, alongside Profile Subaru of Conway, New Hampshire, had the pleasure of delivering 80 blankets and messages of hope to MaineHealth Memorial Hospital as part of the Subaru Loves to Care initiative. The staff at MaineHealth Memorial Hospital were incredibly grateful for the donation, sharing how meaningful these blankets are to patients undergoing treatment. They noted that blankets are among the most appreciated items they provide, helping keep patients comfortable during their time at the hospital and often being distributed very quickly. Their enthusiasm highlighted the significant impact these gifts have, serving as a tangible reminder of support, compassion, and kindness during a challenging time. Thank you to everyone at Profile Subaru and MaineHealth Memorial Hospital for making this a meaningful day and for your continued commitment to supporting Blood Cancer United's mission to end blood cancer and improve the lives of patients and their families.
2026 Spring Blood Drive - Stacy P
Profile Subaru hosted a successful blood drive on May 29, 2026, thanks to the outstanding support of our staff and community members. To help foster a welcoming atmosphere and strengthen community connections, we provided fresh burgers for participants throughout the event. We were proud to meet our donation goal and grateful for the generosity of everyone who contributed. Their support made it possible for us to host another successful blood drive and help make a meaningful difference in the lives of others. Our community is the best!
Earth Day and TREES 2026 - Stacy P
On April 29, Profile Subaru hosted a Subaru Loves the Earth event in partnership with the Arbor Day Foundation at the dealership. The event brought together customers and community members for a shared purpose: taking meaningful action to support the environment while advancing Subaru's commitment to protecting natural spaces for future generations. During the event, 50 trees were distributed and planted, contributing to Subaru's nationwide goal of planting more than 1.1 million trees through the Subaru Loves the Earth initiative. Attendees were able to choose from five species of locally suited trees, including River Birch, American Sycamore, Alleghany Serviceberry, Flowering Dogwood, and Red Maple. The event highlighted the importance of environmental stewardship and reinforced the role communities play in caring for the planet. Partnering with the Arbor Day Foundation helped expand the event's local impact and reach. In recognition of Earth Day and Valley Clean Up Day, Profile Subaru also provided trash bags, gloves, and safety vests for anyone interested in helping clean up the Valley this spring. Profile Subaru is proud to support Subaru Loves the Earth and the Arbor Day Foundation, and remains committed to hosting future initiatives that make a positive difference for both the community and the environment.
Subaru Loves to Help 2026- Operation Warm - S P
Imagine having to go without a coat? For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in the Mount Washington Valley, this can be a harsh reality. Helping others is the key to a strong community which is why Profile Subaru believes in helping to support individuals and families in urgent need. This season, for our Subaru Loves to Help® initiative, we partnered with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other historical Subaru Loves to Help efforts, Subaru and retailers like us will have helped over 1 million children and adults in urgent need so far. On January 30th 2025, Profile Subaru partnered with Ossipee Central School and donated 132 brand new coats to children in their school. These coats not only help keep children protected, warm, and dry, but can have a significant impact on a child's mental and emotional well-being. "Our event was a huge success, the kids started calling it "Operation Cozy", said a representative from the school.
Food Drive Success 2025 - Stacy P
This holiday season, the Profile Subaru Service Department found a meaningful way to give back to our community. For every can of food donated in our service drive, participants received an entry into a raffle for a free car detail valued at $475. Thanks to the generosity of our customers and employees, hundreds of cans of non-perishable food were collected and donated to Life Ministries Food Pantry in Wolfeboro, N.H. Together, the Profile Subaru team and our customers made a real impact this holiday season, helping put extra food on the tables of families in need.
Profile Loves Pets 2025! - Stacy P
As the largest corporate donor to the ASPCA® (The American Society for the Prevention of Cruelty to Animals®), Subaru is deeply committed to helping every pet find a loving home. Each year, Subaru retailers across the country show remarkable dedication to improving the lives of animals in their communities. Since 2008, Subaru has proudly donated over $70 million to national and local organizations, supporting the adoption, rescue, transport, and health of more than 700,000 animals. At Profile Subaru, we were thrilled to take part in the 2025 Subaru Loves Pets initiative. Throughout the month, we celebrated by collecting much-needed supplies for the Conway Area Humane Society, spreading joy in our community with toys for our furry friends, and sponsoring a special adoption and microchipping event with the Humane Society. Profile Subaru has sent a $4000 grant to the Conway Area Humane Society to be used at their discretion through the ASPCA.
Bark in the Park - Jim C
Profile Subaru was proud to support the 2025 Bark in the Park, benefiting the Conway Area Humane Society. The event featured live music, Dock Dogs competitions, adoptable pets, games, and family activities. It began with the Honor Walk in Whitaker Woods, where participants celebrated with their furry friends while raising funds for animals awaiting their forever homes. The community then came together in Schouler Park for a fun-filled day supporting local pets and the Humane Society’s mission. It was a fun filled day, and Profile Subaru was happy to do our part!
Subaru Loves Learning 2025 - Stacy P
Millions of students in high-needs schools across the country lack the supplies and learning materials necessary to be successful in the classroom. In fact, 92% of teachers in the United States have students whose families cannot afford to purchase any school supplies for their children, often requiring teachers to purchase resources using their own money. This year, Profile Subaru participated in the Subaru Loves Learning® initiative by supporting students in at the KA Brett School in Tamworth. Through the Subaru Loves Learning partnership between Subaru and AdoptAClassroom.org, Profile Subaru adopted 6 classrooms through a donation of $3000. This means each teacher has $500 to spend at their discretion on materials for their classrooms that were not otherwise in their budget. In addition to the funds, Profile Subaru employees and customers created a "yearbook" of sorts with special messages written to the teachers to help show how much they are appreciated in our Valley!
THANK YOU FROM LLS, PROFILE SUBARU! - Tasha M
For the past 10 years, Subaru of America and its retailers have partnered with The Leukemia & Lymphoma Society (LLS) through the Subaru Loves to Care initiative. The partnership has involved delivering blankets and messages of hope to cancer patients across the country. On June 25th, Profile Subaru personally delivered these items to MaineHealth Memorial Hospital. These blankets and messages of hope provide warmth and comfort to patients in treatment. The love and support shared through this cherished partnership means a lot to everyone involved! Thank you for your commitment to supporting your community as well as the LLS mission to create a world without blood cancer and improve the quality of life for patients and their families.
Did Profile Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
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